Sporting Good
Client: Dick’s Sporting Good
Why does youth sports matter?
While youth sports may be short-lived, its impact is anything but. The Sporting Good reveals that youth sports go beyond just scores and stats—it’s about shaping kids to excel not just on the field, but in life.
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Sporting Good Illustrated
Dick’s Sporting Good is partnering up with Sports Illustrated to spread awareness of the alarming downward trend in youth team sports, and how Dick’s is working to change that.
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Sporting Good Day
As part of our commitment to getting more kids to sign up for a team, Dick’s partners with local schools across all of their 700+ locations to hold youth team sports sign-ups in the store.
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Support Squad
New Team Jerseys are on deck for those who haven’t snagged one yet. We’re celebrating the local legends—umpires, referees, booth announcers, groundskeepers, physical therapists, and devoted fans across the U.S.—by welcoming them into the Sporting Good team. Because every game needs its unsung heroes!
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Coach's Hall of Thanks
Thanks, Coach" is a grassroots social campaign dedicated to celebrating the coaches who have made a difference in our lives. Whether they're from our past or present, this campaign honors their guidance, inspiration, and dedication. Join us in paying tribute to these incredible mentors who have shaped our journey both on and off the field.